Remember when the Tiger Woods-backed TGL made headlines with over a million viewers during its January debut? Those glory days seem distant now as the innovative golf league sinks to embarrassing viewership lows. Woods, honestly, now faces a double dilemma—watching his innovative league struggle to retain viewers while his Jupiter Links faces risk of elimination along with McIlroy’s team.
“For a new startup, we’ve been very successful… averaging 600,000-800,000 viewers per match is unbelievable. We need to explore innovations like celebrity involvement to sustain interest,” he said. With the current season average now at 634,000 viewers across nine matches—still 24% higher than ESPN2’s comparable windows in 2024—TGL executives are publicly maintaining optimism while likely scrambling behind the scenes.
Golf’s broader viewership battles show that TGL isn’t alone in its struggle
